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Tagged with 'Josiah Wedgwood'

The First Ring: Meeting Basic Product/Service Requirements

Second in a four part series on The Three Rings of Perceived Value. The 18th century English potter, Josiah Wedgwood, once declared “a composition for cheapness and not excellence of workmanship is the most frequent and certain cause of the rapid decay and destruction of arts and manufacturers.” That’s as true today as when he […]

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