(see my review of Firms of Endearment ) “The search for meaning is changing expectations in the marketplace and in the workplace. Indeed, we believe it is changing the very soul of capitalism.” “Consider the words affection, love, joy, authenticity, empathy, compassion, soulfulness, and other terms of endearment. Until recently, such words had no place in […]Read post »
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If the reason for a company’s existence is just profit, they won’t be very profitable. But if a company isn’t profitable, it won’t exist long enough to serve any other purpose. That’s what we call the purpose-profit paradox. Firms of Endearment: How World Class Companies Profit from Passion and Purpose draws from an extensive research […]Read post »